How can you get your new children’s wear business off to the best start?
Every clothing company should have a detailed set of measurement and sizing guidance. The truth is that many don’t!!!
As a freelance pattern cutter and grader, children’s wear became a daily task for me, even though I much prefer ladies and menswear. Many of the companies I dealt with did not have their own size chart. This was always a worry for me. If a company doesn’t have their sizing clear in their own minds, how will the customer ever know what size to choose? How will that company also keep their sizing consistent as they move from pattern cutter to pattern cutter and grader to grader? The answer is that they wont!
There are huge sales potentials withing babies wear, and customer loyalty is key. Your customer must trust your sizing, but the questions is – Do you trust your own sizing?
My Guide to Baby & Toddler Sizing was produced to supply the small children’s wear designer or pattern cutter with the information they need to run a successful business.
The guide also goes hand in hand with my children’s wear basic blocks – coming very very soon to my shop – including romper blocks!
I have carefully collated all my sizing knowledge in this PDF guide. The size charts supplied in the guide have 26 individual measurements! You can simply use my size charts or use them as a reference point to create your own. I also cover suggested size bands for your clothing range.
A list of the contents of the guide below give you a summary of the topics I have covered.
Measurement locations
How to measure a baby
The measurement process
Detailed size chart with 26 individual measurements
Understanding baby growth rate – illustrations
Body measurement location guide – illustrations
Suggested size bands for your company
Design guidelines – for the designer
Pattern cutting guidelines – abdomen adjustments
& nappy / diaper adjustments – for the pattern cutter
The above information has taken me a career to collate and verify, however my company policy is to provide young designers and pattern cutters with the tools they need to enhance their business, so feel free to use these size charts as a basis for your own sizing, all I ask is that my customers do not pass it along to others as the content is protected by copyright.
My guide is available in my Etsy Shop and on my main web site:
Any questions at all then please ask – I also have more information on my blog page about ease in children’s wear so please take a look at that.
I would love to hear your comments and questions.
Nicola x
